Le Quartier Général

Quartier General (Headquarters) is the new duo of twin sisters Elodie and Delphine Chevalme, who started creating together back in their school days.

While Elodie studied graphic arts at Paris-based ENSAAMA, Delphine experimented with artistic research at ENSAD Paris, the top-notch National School of Decorative Arts. These two complementary trajectories fed their budding collaboration with ideas of active mixing and cultural openness and with a no-boundary approach to artistic practice, shunning the usual labels and frameworks.

Their approach focuses on handicraft, popular and folk artwork, store signs and typography. They like to present themselves as practitioners of the “handmade” or “heche a la mano,” with a taste for mixes of all kinds.

This special and generous practice of graphic art has found a showcase at the “Batofar,” a floating club renowned for its eclectic program. Quartier General has opted for a strong visual identity stepping out of the clichés of clubbing. Since 2006, they have been responsible for the art direction of the club’s across-the-board communications. This work is presented in a book recently published by Monsa in 2009 under the title “Flying Graphics,” which features the production of twenty studios from around the world active in the field of events promotion.